Utah's guest experience platform

Help Your Guests Experience More of Utah

Experience Utah helps hospitality businesses create unforgettable guest experiences — and connects them with more travelers.

Works alongside the property management and reservation systems you already run — we add the guest-facing layer, we don't replace your stack.

Become a Hospitality Partner Ask a question first

For your guests

Local guide

AI concierge

Sage

Your systems

Unchanged

What your guests get

Every stay comes with a better Utah trip

Guests don't remember the booking. They remember the day you sent them on.

Delight your guests

Every guest arrives with a local guide to your area, curated by people who actually live and host here.

Reduce guest questions

Where should we eat? What's open in the rain? Sage answers before your phone rings.

Connect guests with local businesses

Send guests to the restaurants, guides, and shops you trust — and be the reason they found them.

Offer personalized AI trip planning

Guests build a day-by-day Utah itinerary around your property, free, with your name on it.

Become the local expert

Your recommendations lead. Your area guide is the one guests actually open.

Increase guest satisfaction

Guests who do more remember more — and better trips turn into better reviews.

Support guests before, during, and after

Pre-arrival planning, in-stay answers, post-stay recommendations to come back for.

Strengthen your local partnerships

Trade referrals with neighboring businesses instead of competing for the same traveler.

Fits your current setup

We enhance your technology — we don't replace it

Experience Utah is not a PMS, a channel manager, or a booking engine. Keep everything you already use.

Works with your property management system

Keep the system you already run your properties on. Experience Utah adds the guest-facing layer on top of it.

Works with your reservation platform

Bookings stay exactly where they are today. We help guests get more out of the stay they already booked.

Works with your guest communications

Whatever you use to message guests, share your Experience Utah guide inside it — no migration, no new inbox.

Enhances, never replaces

We are not a PMS and we are not trying to become one. We make the stay around the reservation better.

HotelsVacation rentalsProperty managersResortsCampgroundsAttractionsRestaurantsTour operatorsTransportation companiesDestination organizations

The big idea

Experience Utah is more than a directory

Travelers move through nine stages when planning. Your business can appear at every one of them.

1
Traveler starts planning
They land on Experience Utah, often searching for a region or interest.
You appear · Regional/interest pages
2
Talks to Sage AI
Our concierge asks about dates, group, budget, and interests.
You appear · Sage recommendations
3
Discovers destinations
Curated guides for Park City, St. George, Mighty 5, and more.
You appear · Guide content + featured cards
4
Picks lodging
Books an Experience Utah stay or explores partner properties.
You appear · Nearby-partner rows on stays
5
Builds itinerary
My trip holds activities, meals, rentals, tours, and downtime.
You appear · Planner placements
6
Gets recommendations
Sage adds partner options based on weather, hours, and gaps.
You appear · Contextual Sage rows
7
Books activities
Direct booking, promo code, or affiliate handoff.
You appear · Booking + promo attribution
8
Visits your business
Arrives with context — they know what they came for.
You appear · In-guide + in-stay reminders
9
Returns for future trips
The planner remembers preferences; Sage recognizes returning travelers.
You appear · Returning-traveler campaigns

Where partners appear

24 places your business can show up

One partner profile powers exposure across the entire planning journey — no separate ad buys.

Sage AI recommendations

Planner suggestions

My Plan itinerary

Property detail pages

Destination guides

Regional pages

Seasonal guides

Interactive maps

Restaurant recommendations

Activity recommendations

Email itineraries

Arrival emails

Departure emails

Guest guidebooks

Marketplace search

Favorites

Nearby experiences

Related recommendations

Weather-based suggestions

Holiday travel guides

Weekend itineraries

Blog content

Social campaigns

Future mobile app

Why partner

Why Utah businesses partner with Experience Utah

Traditional ads reach travelers after they've decided where to go. Experience Utah puts your business in front of them while they're still building the trip — inside guides, itineraries, and Sage's recommendations.

Reach travelers before they book

Show up while they're planning — not after they've already spent.

Become part of AI trip planning

Sage weighs your business alongside every other option, filtered by traveler fit.

Land in personalized itineraries

When a plan needs coffee, tours, or dinner, your business is a saved option away.

Qualified referrals

Travelers are already researching Utah — not generic ad clicks.

Seasonal offers

Publish promos, coupons, and holiday packages that surface exactly when they're relevant.

Analytics that matter

Views, adds, saves, clicks, redemptions — with property + campaign attribution.

Multi-surface exposure

Marketplace, Sage, itineraries, property pages, guides, email — one profile powers all of it.

Long-term visibility

Evergreen destination content and returning travelers, not a spike-and-die ad buy.

Direct booking support

Send travelers to your own booking flow when it makes sense — you own the customer.

Founding Partner recognition

Limited program with badge, priority onboarding, and product-input privileges.

Destination campaigns

Participate in seasonal spotlights (ski season, national park summer, etc.).

Traveler trust

Verified badges and moderated reviews keep quality high across the network.

Marketplace listing

Get listed in the Utah partner marketplace

Every partner gets a full profile page travelers actually land on — hero photo, story, hours, offers, map, and a direct link to your booking page or storefront, with attribution showing which stays and guides sent the traffic.

Full profile page with hero image, gallery, story, and hours
Category and secondary-category tagging so travelers find you
Offers and promo codes visible to travelers on your card
Verified badge for confirmed partners
Attribution: see which stays, guides, or Sage recommendations drove traffic

View marketplace Apply to list

Who's already listed

Utah businesses already reaching travelers here

Browse the live marketplace by category — tours, dining, rentals, and services already listed in Park City, St. George, and beyond. If your category looks thin, that's an opening.

View the full marketplace Apply to list your business

Content & newsletter

Content marketing for Utah tourism businesses

Editorial partner spotlights inside destination guides, seasonal roundups for ski and hiking season, and newsletter placements to travelers who already saved your region.

Editorial partner spotlights inside destination guides
Seasonal roundups (ski season, spring hiking, fall color, wedding season)
Newsletter placements to travelers who saved your region
Co-branded landing pages for major campaigns (Enterprise)

Apply

Advertising and sponsored placements on Experience Utah

Featured and Enterprise partners are eligible for clearly labeled Sponsored slots across the marketplace, Sage recommendations, the trip planner, and destination guides — always inside relevance, never as a bypass of it.

How it works

Sponsored partners must still meet the traveler's constraints (region, category, hours, budget).
Every sponsored placement carries a visible "Sponsored" label.
Sage never recommends a Sponsored partner if a materially better match exists.
Sponsored priority is a tie-breaker within relevance — not a bypass of quality.

Apply for Featured

Success stories

Partner success stories from Park City and St. George

Case studies from early Park City and St. George partners showing where their traveler traffic came from are being collected now.

Coming soon

If you're an early partner interested in being featured, reach out at info@experienceutah.net.

Pricing

Start free. Grow as it works.

Every tier is designed to earn its keep. Upgrade only when the numbers justify it.

Free listing

Get discovered in the marketplace.

Basic business profile
One category placement
Show up in general Sage answers
Standard marketplace visibility

Apply free

Growth

Unlock offers, insights, and richer profiles.

$79/mo

Enhanced profile (gallery, amenities, seasons)
Post seasonal offers & promo codes
Analytics dashboard (views, saves, clicks)
Eligible for nearby-property recommendations
Multi-category placement

Request Growth

Featured

Priority ranking and eligibility for Sponsored slots.

$249/mo

Everything in Growth
Priority tie-break ranking in marketplace + Sage
Eligible for Sponsored placements (labeled)
Seasonal campaign scheduling
Recommended-partner badge in itineraries
Founding Partner program eligibility

Request Featured

Enterprise

For hotel groups, DMOs, and multi-location brands.

Custom

Multi-location management
Feed / API integration
Dedicated account manager
Custom co-marketing & campaigns
Custom analytics & reporting
Co-branded destination pages

Talk to us

See full pricing details →

Get started

Talk to us about a Utah partnership

Tell us what your business does and what you want out of it. We reply within two business days with the placements that fit your category and region — free to enquire, nothing goes live until you approve it.

Ready to reach travelers while they're deciding?

Apply in under 5 minutes. We review every application personally.

Become a Partner Talk to Enterprise